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challenge

tejari, the region's leading b2b online marketplace, needed to revitalize its web portal. since the dubai government-owned entity's launch in 2000, the size and scope of its operations had expanded. its online presence had to reflect the company's enhanced profile, as well as the full spectrum of services that it provided. at over 200 pages in both english and arabic, this dynamic portal is the heart of tejari's business.


solution

prose solutions was brought in to develop all the content for the new web portal. we assembled a dedicated team of experienced english copywriters and arabic translators, who collaborated closely with tejari's management and project team to develop a strategy, collect the required information, and craft the english and arabic content - on time and on budget. the success of the new portal was a major factor in tejari's 31% growth in global membership and strong increase in trading volume within the first year of its launch.

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